TOGETHER WE CONNECT,
TOGETHER WE GROW
RI President Mark Daniel Maloney is challenging club and district leaders to grow Rotary.
In his speech at the International Assembly in January, he called on leaders “to grow our
service, to grow the impact of our projects, but, most importantly, to grow our membership
so that we can achieve more.” You play an important role in helping to achieve his vision
and ensure that Rotary Connects the World.
Explore the options below to
learn how you can begin
Create a membership
Successful membership growth
requires an organized approach.
Maloney is asking each of the 2019-20
district governors to name a district
membership chair and urging every
club to form a membership
committee. Your club membership
committee can help you create,
update, and execute an action plan to
attract and engage members.
Download the Club Membership
Committee Checklist for step-by-step instructions on how to identify,
introduce, invite, and engage
Reflect the diversity
Make sure your club’s members mirror
the community it serves. Diversity is
one of Rotary’s core values. Clubs
whose members have diverse
backgrounds and viewpoints are more
vibrant and serve their communities
better. A membership committee
whose members represent the diversity
of its club and community can help
you achieve this goal.
Download the membership diversity
assessment to raise awareness of the
diversity in your community and help
your club achieve it.
Welcome family members to
club activities and events
Be realistic about time expectations
and thoughtful when scheduling
meetings and events. Ensure club
activities are family-friendly for young
and old alike.
Start new clubs and offer
different meeting formats
It’s not just about forming new Rotary
and Rotaract clubs in areas that don’t
already have them. It’s also about
appealing to current and potential
members whose needs aren’t being
met by existing clubs. During the last
three years since the Council on
Legislation voted to allow clubs more
flexibility, clubs have successfully tried
various innovative membership
models and meeting formats to
attract new members.
To see some of these ideas at work,
read the club innovation stories in
each issue of The Rotarian.